Product Details
978-0-7798-8651-7
Book
Approx. 150
softcover
2018-09-25
Carswell

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Uncrossing the Wires: A Guide to Effective Communication Between Media and Emergency Services
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$95.00
Description

Uncrossing the Wires: A Guide to Effective Communication Between Media and Emergency Services outlines the fundamentals of sound emergency communication.

Uncrossing the Wires: A Guide to Effective Communication Between Media and Emergency Services aims to improve communications between emergency services and journalists when news is breaking and tensions run high. The rise in natural disasters and terror attacks, and the social media-fuelled surge in rumour and misinformation, make it ever more important to ensure the public receives a fast and accurate flow of facts. Packed with anecdotes and wisdom from practitioners of both crafts who have experienced some of Canada’s biggest crises first-hand, the guide outlines the fundamentals of sound emergency communication, why it is crucial to successful crisis management and why mishandling the message risks public safety and well-being. The guide also sheds light on how the digital and social media revolution has changed the game for journalists and communicators alike and offers real-world tips on the perils and potential of new technologies.

About the Author

Sarah Edmonds has been a journalist and editorial manager for more than 26 years. She began her reporting career in her native Toronto and has lived and worked in seven countries on three continents for Reuters, covering everything from plane crashes and school shootings to the U.S. Economy and the Nobel Prizes. She is currently based in Switzerland, as Reuters General Manager for Europe. The views expressed in the book are her own.

Brian Ward is a retired Toronto Police Service Staff Sergeant. He began his working life as a newspaper reporter and photographer before moving into a 32-year career with law enforcement where his main focus was in forensic identification. He has taught law enforcement topics at several local colleges and is now the president of Ward Forensic Associates.